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The Cookieless Future is Here: Steps for SMEs to Take Now
No More Waiting - How Small Businesses Can Adapt to the New Cookieless Reality
Sep 22
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Mark E. Chiles
9
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The Cookieless Future is Here: Steps for SMEs to Take Now
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Leveraging AI for Enhanced Video Advertising on YouTube: A Guide for Business Professionals
Google announces how AI is reshaping advertising on YouTube. This is a guide for how your business can take advantage.
Sep 14
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Mark E. Chiles
3
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Leveraging AI for Enhanced Video Advertising on YouTube: A Guide for Business Professionals
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August 2023
Achieve Remarkable ROI with Google’s Demand Gen AI-Advertising Platform
Google launches AI-powered Demand Gen & Video View campaigns to connect businesses with engaged consumers and reshape digital advertising.
Aug 16
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Mark E. Chiles
4
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Achieve Remarkable ROI with Google’s Demand Gen AI-Advertising Platform
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CDPs: The Essential Navigation Tool for Marketers in a Privacy-Centric World
Navigating the New Normal: How Customer Data Platforms (CDPs) Equip Marketers to Thrive Amidst Privacy Changes
Aug 10
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Mark E. Chiles
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CDPs: The Essential Navigation Tool for Marketers in a Privacy-Centric World
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July 2023
Marketing with Supercharged AI: Claude and ChatGPT Face Off
As AI advances, marketing teams can leverage Claude for reliable insights and ChatGPT for captivating creatives. Together these tools provide robust…
Jul 14
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Mark E. Chiles
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Marketing with Supercharged AI: Claude and ChatGPT Face Off
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Meta's Threads, Twitter's New Rival, and What it Means for Businesses
Meta's Threads, the new kid on the social media block, launched on Thursday, July 6th, amassing 70 million users by the time of this writing on Friday…
Jul 7
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Mark E. Chiles
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Meta's Threads, Twitter's New Rival, and What it Means for Businesses
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Invite your friends to read Overwrite Media
Thank you for reading Overwrite Media — your support allows me to keep doing this work. If you enjoy Overwrite Media, it would mean the world to me if…
Jul 3
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Mark E. Chiles
14
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Invite your friends to read Overwrite Media
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June 2023
Google Universal Analytics to GA4 - What Marketers Need to Know
Tomorrow is the day that marketers might have a panic attack. Google is making the standard of their analytics platform the new GA4, and eliminating…
Jun 30
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Mark E. Chiles
5
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Google Universal Analytics to GA4 - What Marketers Need to Know
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Implementing First-Party Data Strategies: A Deep Dive for SMEs in a Cookieless Era
In this follow-up article, we will delve deeper into the world of first-party data. We'll explore the concept, the benefits it offers, how to collect…
Jun 16
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Mark E. Chiles
17
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Implementing First-Party Data Strategies: A Deep Dive for SMEs in a Cookieless Era
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Navigating the Cookieless Future: Implications for Small-to-Medium Sized Enterprises
Cookies are quickly going away from regular internet marketing as we've known it for decades.
Jun 5
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Mark E. Chiles
5
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Navigating the Cookieless Future: Implications for Small-to-Medium Sized Enterprises
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May 2023
10 jobs with the most remote work opportunities
Layoffs aren't over for media and tech companies
May 18
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Mark E. Chiles
1
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10 jobs with the most remote work opportunities
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April 2023
Looking for a job and AI in media/education
Media layoffs are still looming and AI is adding more value to media. Now's the time to get ahead.Media layoffs are still looming and AI is adding more…
Apr 6
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Mark E. Chiles
1
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Looking for a job and AI in media/education
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