Ad-Supported Netflix For $7 Launches
Netflix will debut its ad-support plan for $6.99 starting in November in 12 markets.
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Netflix Debuts Ad-Supported Tier
Back in July, I wrote that Netflix would be partnering with Microsoft to manage their ad-serving needs, on the heels of the announcement in April that they would be creating a new, lower-priced, ad-supported subscription plan. This is due to stock fluctuations and lost customers to the continuous competition from new streaming entrants, such as Disney+, Amazon Prime Video, Apple TV+ and more.
On Thursday, Netflix COO & CPO, Greg Peters, announced that the new ad-supported plan will launch on November 3rd with a cost of $6.99/month. This new plan is called Basic with Ads and will launch in 12 countries - Australia, Brazil, Canada, France, Germany, Italy, Japan, Korea, Mexico, Span, the UK and the US. The current subscribers to Netflix’s ad-free plans will not be impacted.
