YouTube
YouTube Launches Shorts Creator Revenue Program
YouTube Shorts will provide monetization options for creators starting in 2023 as part of the YouTube Partner Program.
Twitter and Elon are Still in a Gridlock
SMS marketing can help you keep your customers engaged and coming back for more. By sending timely updates and special offers, you can remind them why they chose to do business with you in the first place. Get started! Back in April, Elon Musk put in a bid to buy
Google Delay's Phasing Out Third-Party Cookies until mid-2024
Google is delaying its plan to remove third-party cookies from Chrome to the second half of 2024. But, don't delay owning your first-party data.
Netflix
Netflix chooses Microsoft as Ad-Serving Partner
Netflix will offer an ad-supported subscription package using Microsoft as their ad serving partner
Privacy
How the idea of privacy has changed in the US
Stacker investigated the way the idea of privacy has changed in the U.S. during the last two decades using a variety of news and government sources.
Cookieless
First Party Data in a Cookieless World
CDPs will help marketing teams become much more sophisticated, using a data-driven system for revenue growth.
TikTok
5 ways TikTok taps into online shopping—and more revenue—on its platform
Written By: Bekah Wright The creator economy is here, thanks to social media platforms like TikTok, Facebook, and Instagram. Now, businesses, brands, and influencers are taking to social media with its far-reaching and lucrative impact, while the e-commerce umbrella expands to include social media marketing and social commerce. Just how
Data
Data-Driven Selling with First-Party Data
Understanding the customer journey is the holy grail for many publishers. Now, it’s a reality. In this video, Mark spoke at the SIIA BIMS conference in 2018, as CDPs and first-party data were just starting to hit the publishing mainstream. Hear how he provides a wealth of knowledge about
Meta (Facebook) COO Sheryl Sandberg Steps Down
After 14 years with the mega social media platform, COO Sheryl Sandberg is stepping away. According to her post on, you guessed it, Facebook, she iterates that when she started with Facebook, she wasn't actually looking for a job when Mark Zuckerberg approached her to join the team.
Breaking: Twitter Accepts Elon's Offer
ICYMI I wrote my take on the previous events leading up to Elon Musk buying just over 9% of Twitter shares to become the largest shareholder, then being offered a Board seat, then declining the offer, only to post a takeover bid. Today, just a few weeks after Musk made
The Elon Musk & Twitter Saga Continues
Twitter has long since been trying to make up ground in the social media game to the likes of Meta/Facebook, Snap, LinkedIn, and even more recently, TikTok. However, it's still relatively small, by active user count and revenue, with a high share price of $77 in February
Online Shopping
How online shopping has changed over the last 30 years
Written by: Leesa Davis By August of 1994, the New York Times called it: “Attention Shoppers: Internet is Open.” By that time, computers were quickly becoming commonplace in many U.S. households and a burgeoning e-commerce scene led by Amazon and several other, newly formed companies was revolutionizing shopping by